3/18/2024 0 Comments Roi minnesota template![]() ![]() You will recall from our previous discussion that these organizational leaders can be fickle. The people who set the goals for your organization should also be included, as they may have more than a passing interest in knowing what you have done for them lately. Let’s also include the people who review your performance. Let’s first consider: who are you documenting ROI for? The audience for your ROI results are the people that made the choice to invest in your GIS program whether it was to start or continue it. This article addresses that very issue: how to get your organization started documenting ROI. One of those reasons could be that they don’t know where to start or how to do ROI. I mentioned that there may be many GIS professionals who have reasons for not spending time on ROI studies. In my previous article in the winter 2016 issue of ArcUser, “ The ROI Mind-Set for GIS Managers,” I emphasized that the purpose of a GIS return on investment (ROI) effort is to discover and communicate the value that GIS (and you) deliver to your organization. ![]()
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